Frequently asked questions
CMYK vs. RGB
CMYK refers to Cyan, Magenta, Yellow, blacK which are the four colors used in 4-color process printing.
Vector vs. Raster
Vector files are graphics created using point-to-point drawings. These drawings can be scaled to any size without losing quality. Logos are most typically vector files.
What does "bleed" mean?
Bleed refers to printed items where the ink goes beyond the area that will be trimmed off. Printed items that do not bleed leave a white border surrounding the entire printed area.